Q3 Recap and Exciting Updates for Q4!

+ HOW TO stay ahead of the market this holiday season... ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­

Hey there,  What do you listen to while you're doing focused work?  Hit reply and tell us. We're getting a bit bored of our current playlist, and there's a lot to do this week! Moving on to more important matters... We both know how fast this industry moves, so in this End of Q3 Letter, we want to give you the latest insights to keep you ahead of the curve this holiday season! In this issue, we're diving deep into: Actionable insights from Q3 - Highlighting how jewelry continues to outshine other sectors. Consumer spending patterns - Giving you the data you need to stay competitive. From boosting holiday sales to leveraging e-commerce tools, we want to make it easier for you to attract & retain customers in this ever-changing market. Brick and mortar trends in 2024 - How to create an unforgettable in-store experience Let's make this season the brightest one yet!  Q3 RECAP The Resilience of Jewelry Jewelry is the star of the retail runway! While other sectors like footwear (-0.8%) and health & beauty (-1.8%) stumbled, and apparel dropped by -3.0%, the U.S. fashion jewelry industry sparkled with a +1.2% traffic boost. Even as home goods took a nosedive at -5.1%, jewelry continues to shine, showing solid consumer interest. Retailers, take note — this is your moment to capitalize on the glimmer of growth! How do we know this?? We use The RetailNext Performance Pulse Dashboard which provides detailed, real-time traffic and sales trends for retailers. It covers year-over-year data across different categories and regions, offering insights on foot traffic, conversion rates, and average transaction values. Updated weekly. E-COMMERCE Where will shoppers will be this holiday season? On word: Online. Over  50% of Gen Zers in the US plan to use TikTok Shop this holiday season. Gen Z is also ready to spend more this year compared to millennials, and they're turning to TikTok Shop, influencers, and AI search to find what they're looking for. Gift trends play a major role here… A Fiverr report also shows a third of US respondents will shop for gifts through Facebook and Instagram ads. How are brands preparing? With inflation on everyone's minds, 80% of businesses are offering discounts... But here's what customers actually want: 42% of customers prioritize good deals 32% seek free shipping And 30% focus on high-quality products. All helpful things to keep in mind for your own holiday sales campaigns. HOLIDAY BUDGET BATTLE Navigating the Great Spend-or-Save Debate of 2024 Holiday spending in 2024 is set to reach an average of $1,638, a 7% increase from 2023. (But individual spending patterns reveal a more complex picture... Covered in a lot more detail here) The short version: 29% of consumers are planning to spend less and 26% are ready to spend significantly more. With that said… Affordable jewelry is perfectly positioned to shine, as consumers always want high-quality pieces without breaking the bank! Consider featuring bundles, promotions, and personalized pieces that make gift-giving special, without the premium price tag. With economic concerns top of mind, offering affordable options will help draw in holiday shoppers looking for both beauty and value. Here are some ideas... Personalized Gifting 101: From blank rings to bar necklaces that make unique gifts for friends and family. Tiny Treasures: These small charm gifting essentials make the perfect gifts to be treasured for beyond this season. Gifts to Stack: Find the perfect gifts your customers can stack under their trees with stacking rings and layered looks. EMAIL GROWTH Grow your email list 10-15x faster. Turn anonymous web traffic into deliverable email addresses And MAKE EMAIL YOUR #1 ACQUISITION CHANNEL We are pulling back the curtain on one of our favorite optimization tools. This is one of the diamonds you'll uncover by being a partner of ours... This tool connects your anonymous website visitors to real people; where you can safely retarget them over email through real-time, one-to-one interactions. TRY IT OUT. THANK YOU, THANK YOU, THANK YOU We're feeling truly grateful for an exceptional Q3 here at WJW... New Products To Market! We rolled out over 50 new original products to market in Q3, and we're still rolling out a bunch more in Q4!  Savvy Shopping Pays Off: Celebrating Over $116k in Tiered Discounts! Our partners know a good deal when they see one, and in Q3, they made the most of our tiered discount structure. We rewarded our smart shoppers with over $116,898 in savings! Here's the breakdown: $58,449 in discounts for customers who purchased 10+ of the same SKU and scored 25% off.  $17,534 in savings for those who bought 6+ of any SKU, earning 15% off their total cart. $11,690 in discounts for partners who grabbed 3+ of any SKU and enjoyed 10% off their order.  We love seeing you take advantage of these great offers, and we're excited to continue helping you save more with every order. Bigger purchases, bigger savings — it's that simple!  Customer Satisfaction: 98% of our partners reported happier customers. Nothing shines brighter than that. Here's to carrying this momentum into Q4! BRICK & MORTAR TRENDS Creating Immersive In-Store Experiences for Jewelry Shoppers  Think holiday events, on-the-spot jewelry customization, and interactive gift stations that make your store the go-to festive destination. Add live demos, exclusive promos, and a splash of seasonal decor to keep customers engaged and boost those impulse buys!  For more on creating an unforgettable in-store experience, check out the full article here. READ THE FULL BLOG POST

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