NEWSWIRE VOLUME #11

Hi Startup CPGers,

We're back with another Newswire roundup with all of the latest news from the past month in CPG. From exciting collaborations to product launches and more, we're bringing you key business updates from the most innovative early brands across the CPG space.

The Startup CPG Newswire is a no-cost service that gives CPG brands the opportunity to submit press releases on their timely news to be published on our website with a link for brands to share. If you're a brand with news to submit to the Newswire, you can do so here.

FOOD NEWS

Sababa Foods Launches Saturday Sauce: Middle Eastern Flavors with a Modern Twist
Goodness Plant Introduces Crunchy Protein Chips & Vegan Jerky
Stush Patties Expands Across Canada: A Celebration of Caribbean Flavour
Maazah Introduces New Line of Bold & Flavorful Lentil Dips
GoodLove Foods Pitches on Shark Tank Season 16
Dixie Grace's Boiled Peanuts Named 2025 NEXTY Finalist
Hunghee Ancestral Energy Expands with 3 New Flavors After Major Growth
Santana Snacks, launches MOSA chip line inspired by classic Mexican street snacks
Chunk Foods Debuts at Expo West with Four New Retail Products
Pastazerts Expands Chocolate Ravioli Retail Presence
KLDSCP (Kaleidoscope) Foods to Compete in the Expo West Pitch Slam
Secret Salad Expands Distribution with Bozzuto's
West Indies Peppa Sauce Wins Award, Expands Reach Through Amazon
Fortune Favors Unveils The Spark: A Bold Fusion of Korean and American Flavors
The Plant Based Seafood Co. Launches Two Brands at Seafood Expo North America
Struesli: Organic Granola Redefined, Achieves Kosher Certification Through KOF-K
Spicy Virgin Launches Olio Piccante in 45+ Independent Retailers Across the U.S.
DIME Launches Everyday MSG Seasonings Aimed at Breaking Down Cultural Stigma

BEVERAGE NEWS

Twrl Milk Tea Launches Bestselling Boba at Andronico's Community Markets
Wild Bill's Craft Beverage Co.: Jamie Lissette Joins Board of Directors
Wild Infusion Launches Botanical Mushroom Coffee – Now on Kickstarter!
Kiid Coffee to Appear on ABC's Shark Tank
MOSS Charges into Expo West; Now in 2,000+ Stores Nationwide
Nurish Brands Launches New FEEL® Strawberry Guava Energy Drink
Ceybon AF: Pandemic-Inspired Reishi NA RTD Cocktails Taking Bay Area by Storm
Bee's Knees Wellness Unveils Iconic Tonic Beezy Snap: an Alcohol Alternative
MuscleChef will be launching VEZZER, Sparkling Protein Water, later this year
Jabin Beverage Company Launches Persian Inspired Beverages Across the Carolinas and Nationwide Online

BEAUTY + WELLNESS NEWS

FocusFuel Launches in GNC Stores Nationwide
DryWater® Launches No Sugar Added, Stevia-Free Hydration Powder
Tiny Sprouts Foods Unveils Organic Superfood Boosters for Kids at Whole Foods Market
Huzzy Smart Sips by Mahisha Dellinger Shakes Up Beverage Industry
Lushus Hair Expands to Canada with TJX Partnership
Wave Bye Launches Products for Period Pain Management

PET NEWS

Brutus Bone Broth Expands Product Line with Offerings to Meet Evolving Pet Needs

HOUSEHOLD NEWS

Mitts: The Sponge That's Shaking Up Sinkside Design

SUBMIT YOUR PRESS RELEASE

Get content that is fully-licensed for use on your own marketing channels and watch as the creators post about your products to their audience. The most turnkey platform in the space, minisocial has no long term commitments and is accessibly priced, helping teams of one grow and the Fortune 500's stay relevant. Join brands like immi, Hydrant, Outstanding Foods, Banza, and LOVE Wellness partner with minisocial. Find a time to chat with their expert team here.

CHAT WITH AN EXPERT TODAY

Startup CPG Resources

→ Databases: Our lists of grocery chains, CPG brokers, 3PLs, distributors, etc.
→ Newswire: Submit your brand news as a press release (for free!)

→ Webinar Recordings: Learn from the best & subscribe to our YouTube channel.
→ Startup CPG Podcast: The world's top CPG podcast - buyer, brand & expert interviews
→ NIQ Data Drops: Free data on your category & competitors
→ Exclusive Discounts: Special offers for our community- NIQ, Grassroots and more