Watch our webinar and build your go-to-market strategy! ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
Build your foodservice strategy | | Hi Startup CPGers, Would it surprise you to learn that consumers spend more on foodservice than retail? What if we told you foodservice is also where consumers are willing to try new things? While it's a powerful channel to build your brand, WINNING with foodservice is a whole different story! Join us on 1/15 as First Bite's founder, Reed McCord, and Jenna Cameron Head of Foodservice Sales at Eat Just, teach us how to: - Know if foodservice right for your brand
- Identify products that win in foodservice
- Understand the sales cycle
- Find your first customers and distributors
- Grow velocity in accounts
- Use First Bite's data to automate your go-to-market strategy
| | ICYMI - The Ups, Downs, and Wins of CPG
| | ICYMI - CPG Santa took his sleigh to Chicago for a holiday party where our CPG BFFs got to mix, mingle, and jingle the night away. Our friends from FoodNavigator were there, and they got the chance to speak to a few brands that shared their ups and downs of 2024 - showing us the realities of building a great CPG brand - it's not always pretty! - Tierra Negra managed retail success and rejections to grow their salsa brand.
- RMBR expanded into Sprouts, but not after starting back at square one with some snags.
- Mez Foods experiences growth while trying to fine tune their pitch introducing an alternative product in a popular category: chocolate.
| | Did you know our Slack channel offers the biggest FREE job board in the industry? Have you found a new hire or your latest role from our job board? Let us know. | | MARKETING JOBS OPERATIONS JOBS Looking for your next hire? Check out these candidates: SALES CANDIDATES OPERATIONS CANDIDATES Pete Velez | | → Databases: Our lists of grocery chains, CPG brokers, 3PLs, distributors, etc. → Newswire: Submit your brand news as a press release (for free!)
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Startup CPG 49 Grove St 5F New York, NY 10014 | | Startup CPG 49 Grove St 5F New York, NY 10014 |
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