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WIN A TABLETOP @ THE EAST COAST'S TOP SHOW

Hi Startup CPGers,

Thinking of exhibiting at or attending Summer Fancy Food but not sure what to expect?

We're teaming up with the Specialty Food Association (SFA) team to give you the lowdown on the 2025 Summer Fancy Food Show.

Join us on April 21st for Fancy Food 101 where we'll cover:

The unique format of the show
What types of buyers and activities you can expect
Benefits for brands
All of the big stuff Startup CPG has planned

Our founder, Daniel Scharff, says it best: "The Fancy Food Shows have one of the best buyer-to-brand ratios that I've seen. Top tier natural and specialty chains show up (especially East Coast focused), and the relaxed atmosphere gives you a better chance to connect with them. It's a great show to have a booth, or just walk."

PLUS! One lucky brand will win a free tabletop at the 2025 Summer Fancy Food Show, in the Startup CPG section!*

*Giveaway Terms & Conditions: You'll be invited to apply for the giveaway during the webinar. One brand that applies will be chosen by Startup CPG and SFA to win a free tabletop in the Startup CPG section at this year's show. No purchase necessary to apply. Winner will be announced on April 30, 2025.

STARTUP CPG SECTION @ SUMMER FANCY FOOD - ONLY A FEW SPOTS LEFT - APPLY NOW!

ICYMI: Startup CPG is going big this year with a 25-brand dedicated section (apply to be in our section!), tons of buyer meeting opportunities, and a flagship party, Startup CPG-style! Get ready for a great time - mark your calendar: June 29 – July 1, 2025 @ Jacob K. Javits Convention Center in New York City!

APPLY FOR OUR SECTION @ SFF

GROCERY RUN NYC DURING SUMMER FANCY FOOD!

We're hosting a Grocery Run with Fairway Market during the Summer Fancy Food event! This is the perfect opportunity to meet Fairway Market VIPs like Fedele Stella, (Speciality and Organic Center Store Supervisor), Glenn Cunningham (Director), and Marc Joaquin (Senior Merchandise Manager) -- all while learning what it takes to get your products on shelf with them. Grocery Run gives brands the unique opportunity to get in front of buyers, face-to-face, and sample their products live for buyers and attendees alike. Join us for our first-ever NYC Grocery Run on 6/29!

Want to sample? APPLY HERE

GET YOUR GROCERY RUN TICKETS

Startup CPG Resources

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→ Startup CPG Podcast: The world's top CPG podcast - buyer, brand & expert interviews
→ NIQ Data Drops: Free data on your category & competitors
→ Exclusive Discounts: Special offers for our community- NIQ, Grassroots and more